With cat ownership increasing in popularity, we explore the driving factors behind this trend such as generational shifts and improved understanding of felines.
Learn how to capitalize on the growing cat market and where investment opportunities in cat lie.
Cecelia Carrera
Andrew Ganjavian
Architecturally trained and creatively entrepreneurial by nature, Ali Ganjavian has co-founded a design-driven business that collaborates with Fortune 500 companies globally, as well as a consumer lifestyle brand that creates innovative products designed to enhance rest and well-being in everyday life. A passion for pushing boundaries and a lifelong love for animals, has led Ali to build his latest venture, Moggie, a data company dedicated to improving the lives of cats and making a positive impact in animal health.
Julia Sosa
Julia Sosa is an Experience & Design leader whose lifelong love of animals led to her passion and focus in the pet care and veterinary industries. As a founding member and Chief Experience Officer of Pumpkin, one of the fastest-growing pet insurance companies in the United States, Julia leads user research, experience strategy, and product and brand design for their pet owner and veterinary partnerships. Julia is an active member of the rescue and shelter community, a devoted foster and adoption counselor for the NYC Animal Care Center, and works as an advisor and volunteer for multiple pet welfare organizations. She is the proud pet mom to 2 small dogs, 2 very large cats, and over 92+ foster kittens (and counting).
