![](https://kisacoresearch.com/sites/default/files/styles/panopoly_image_square/public/speakers/barbara_jeffery.jpg?itok=dKtTGSpg&c=2b05f3c8cfc5f0ae6c6b26ae48afc79c)
Barbara Jeffery
Partner
McKinsey & Company
Adocia
Adalvo
The Importance of Customer Experience: Utilising Video to Meet Consumer Demand and Drive Customer Engagement hosted by Mux
Kisaco Research designed a comprehensive marketing strategy that included targeted email campaigns, social media promotion, and partnership outreach. The promotional assets featured engaging visuals and compelling content that highlighted the topic of the webinar which focused on the importance of customer experience and utilising video to meet consumer demand.
Leading experts from Mux, Sweatworks, Struct Club, and Les Mills International discussed: