In May 2024, Kisaco Research hosted a free webinar all about embracing the new wave of sustainable beauty. Engaging our 30,000+ community, we put together a smart marketing strategy compromised of targeted email blasts, consistent social media promoted and meaningful partnerships to drive over 350 registrants to the webinar.
Leading experts from Angela Caglia Skincare, Prose, Raw Sugar Living and K18 discussed:
- Key insights and strategies to stay ahead in the evolving beauty landscape
- Scaling sustainable beauty innovations and practical knowledge and tools to embed a robust sustainability framework within your brand
- The potential of biotechnology in beauty and foresight into its role in shaping the industry
The Campaign
Using Beauty Connect's established email and social channels to promote this webinar to our global audience. The stats and examples of this can be found below.