Fitness & Active Brands Virtual Live Summit 2020

Fitness & Active Brands Virtual Live Summit

Reimagining business models for omni-channel fitness futures

VIEW 2020 AGENDA

FITNESS & ACTIVE BRANDS VIRTUAL LIVE SUMMIT

Virtual SUMMIT
10-18 November, 2020

EVERY SESSION MADE ON DEMAND FOR 8 WEEKS AFTER - SO YOU WON’T MISS A THING!

Watch our FREE PRE-EVENT WEBINAR ON DIGITAL FITNESS to get a taste of content to come. Click the link below to hear from FORTE, [solidcore], Les Mills, Technogym, keep me and many more.

Why Attend

In the wake of COVID-19 we are witnessing a rapid acceleration of at-home and connected fitness offerings. With Lululemon making its $500 million at-home play with the acquisition of MIRROR, and industry giants such as Peloton seeing significant surges in revenue, the fitness space is more competitive than ever.

Predictions are also being made around the consolidation of the operator landscape. With the RSG Group acquisition of Gold’s Gym, we are already seeing the industry take a new shape. Many boutiques will struggle to reopen, and those that do must tackle further localized lockdowns and the new challenging unit economiics.

An omnichannel strategy is a ‘must have’ to diversify revenue streams and stabilize profitability. But going omnichannel is not a one size fits all exercise. It takes expertise, resources, consumer insights and the right strategy and pricing model to make it work.

Learn from trailblazing executive peers already reimagining their business models, and take a step back to ask ‘what will my business look like going forward, and how do I get there?’

Join us at the 2nd Annual Fitness & Active Brands Summit and walk away with the expertise you need to transform your business model and maximize the $59. 23 billion virtual fitness market opportunity.

DAY 1 - NOV 10TH: MARKET OUTLOOK

Hear executive insights on how to: 

  • Adapt business and operating models to cope with the impact of COVID-19
  • Shape and implement a profitable omni-channel strategy 
  • Determine what the management team and workforce of the future looks like to deliver a new business model
  • Unpack what predicted industry consolidation means for your business

DAY 2 - NOV 11TH: INVESTMENT

Understand how to fund your next stage. Find out:

  • What are leading private equity firms are looking for in their next fitness investment
  • What kind of ‘crisis’ or ‘growth’ capital is out there for fitness businesses
  • What are the latest mergers and acquisitions reshaping the fitness landscape 

DAY 3 - NOV 17th: DIGITAL & AT-HOME

Strengthen your digital or at-home play. Learn…

  • How to create and deliver quality content, whatever your budget
  • Pricing models for a digital offering – what is the customer willing to pay for?
  • How to determine the right combination of physical space, hardware, software and content – what’s the right mix for my customer?
  • How to leverage data to reduce customer churn and personalize the fitness experience

DAY 4 - NOV 18th: INNOVATION

Showcasing the latest in:

  • Recovery
  • Connected coaching
  • Connected and performance clothing
  • Fitness/Sport training
  • EMS (Electrical Muscle Stimulation)
  • Biohacking
  • AR/VR
  • Hydration
  • Wellness & sleep-tech
  • Sensors & Wearables
  • Air quality/ Purification

Have you got a technology or innovative product or solution which is transforming fitness and wellness? Do you want to get visibility for your brand with a B2B and investor audience?

Find out about opportunities to feature on the innovation day by emailing [email protected].

Speakers

 

Lou Lentine

President & CEO
Echelon Fitness Multimedia

Lou Lentine

President & CEO
Echelon Fitness Multimedia

Lou Lentine

President & CEO
Echelon Fitness Multimedia
 

Jason LaRose

CEO
Equinox Media

Jason LaRose is the CEO of Equinox Media , a transformative on-demand platform offering access to the best brands in fitness. In his role, LaRose is responsible for leading strategy, growth and expansion for the company.

Jason LaRose

CEO
Equinox Media

Jason LaRose

CEO
Equinox Media

Jason LaRose is the CEO of Equinox Media , a transformative on-demand platform offering access to the best brands in fitness. In his role, LaRose is responsible for leading strategy, growth and expansion for the company.

LaRose joined Equinox Media following more than 20 years of experience in brand, e-commerce, omnichannel retailing, and building communities in the digital and athletic spaces. Prior to Equinox Media, LaRose was President of North America for Under Armour where he spearheaded the company’s entrée into wearables and fitness tracking apps, expanded the Under Armour Connected Fitness platform, and established the global e-commerce business. In the earlier days of e-commerce and social media, LaRose served as an Associate Principal in the Consumer and Digital Practices at McKinsey & Company where he helped companies expand their brands into the digital space. LaRose also previously served as a board member at Shop.org and held numerous executive strategy and operating positions at Sears Holding Corporation and Express, LLC.

LaRose holds a B.S. from the University of Michigan and an MBA from Duke
University.

 

Lorin Hamlin

Head of Innovation
Under Armour

Lorin Hamlin joined Under Armour in 2011 to manage the grand opening of the state of the art Innovation Lab. While acting as legal liaison for the Innovation team, Lorin’s role quickly grew to include business development and strategic alliances.

Lorin Hamlin

Head of Innovation
Under Armour

Lorin Hamlin

Head of Innovation
Under Armour

Lorin Hamlin joined Under Armour in 2011 to manage the grand opening of the state of the art Innovation Lab. While acting as legal liaison for the Innovation team, Lorin’s role quickly grew to include business development and strategic alliances. As part of the Innovation Partnerships team, Lorin now oversees Idea House, a platform which embraces the entrepreneurial spirit on which UA was founded; and Future Show, historically a showcase of the best ideas and concepts submitted through Idea House featuring an in-house trade show exhibition, in which Under Armour employees voted on their favorite products and innovations and the winner pitched to a team of top UA executives for a chance to develop their concept or product to commercialization through UA. Taking into account the stellar growth of UA, the platform is currently being reimagined and streamlined to ensure UA is the first to see the very latest concepts and products, directly aligning with the specific needs of all athletes. Lorin also has a special interest in start-up accelerators, particularly those related to sports technology.

Residing with her husband and two children on the West River, just south of Annapolis, Maryland, Lorin enjoys cooking, reading, kayaking, travel and boating on the Chesapeake Bay.   

 

Jean-Michel Fournier

CEO
Les Mills Media

Jean-Michel (JM) Fournier is currently CEO of Les Mills Media, a division of the Les Mills International Group. He leads Les Mills worldwide consumer business, the entire B2B and direct-to-consumer digital portfolio of products and P&Ls, as well as our worldwide music management. With nearly 7 million weekly active users & 140,000 fitness instructors, Les Mills is one of the largest active fitness & wellness community in the world.

Jean-Michel Fournier

CEO
Les Mills Media

Jean-Michel Fournier

CEO
Les Mills Media

Jean-Michel (JM) Fournier is currently CEO of Les Mills Media, a division of the Les Mills International Group. He leads Les Mills worldwide consumer business, the entire B2B and direct-to-consumer digital portfolio of products and P&Ls, as well as our worldwide music management. With nearly 7 million weekly active users & 140,000 fitness instructors, Les Mills is one of the largest active fitness & wellness community in the world.

Before joining Les Mills, JM co-founded and led several start-ups in Silicon Valley, including QEDSoft, Janalent and BitGym. I have also been Senior Vice President at United Health Group, and Vice President of Business Development at Hewlett-Packard.

JM is also a strategic adviser for the French government, focusing on supporting the development of French start-ups abroad. He is an active member of California Harvard Angels networking group, and He has been consulted by government organizations, venture capitalists and corporations about technology and business entrepreneurship.

JM was born in France and have an Electronic Engineering degree from the Institut de Technologie in Nimes, as well as being a masters graduate of the Harvard Business School.

 

Dave Long

CEO
Orange Theory Fitness

Throughout his career, Dave has been in on the ground floor of several successful brands, always blending his passion for fitness with his business acumen. As CEO and co-founder of Orangetheory Fitness, Dave has spearheaded rapid growth, opening more than 1,300 studios in 23 countries in the last 10 years. In 2018, he helped Orangetheory Fitness in exceeding $1 billion in systemwide revenues.

Dave Long

CEO
Orange Theory Fitness

Dave Long

CEO
Orange Theory Fitness

Throughout his career, Dave has been in on the ground floor of several successful brands, always blending his passion for fitness with his business acumen. As CEO and co-founder of Orangetheory Fitness, Dave has spearheaded rapid growth, opening more than 1,300 studios in 23 countries in the last 10 years. In 2018, he helped Orangetheory Fitness in exceeding $1 billion in systemwide revenues. That success follows on the heels of his work in senior sales/operations roles with Massage Envy, taking it from 20 to 800 stores; and building an area representative network at European Wax Center, which expanded to 550 locations in less than nine years. Zealously committed to nutrition and overall wellness, Dave is an extreme sports enthusiast who has a knack for biohacking.  He earned a bachelor’s degree in physical therapy and a master’s degree in business administration from the University of Florida.

 

Jon Congdon

President & Co-founder
Beachbody

As CEO, Jon is responsible for driving the vision and growth for Openfit, the all-in-one digital streaming platform for integrated fitness, nutrition and wellness that launched in 2019.  Under his leadership, Openfit has expanded its offerings for subscribers, including the addition of live classes, personalized meal-prep and nutrition tracking tools, and grown the subscriber base by 3.5X YTD 2020.

 

As President of Beachbody, he is responsible for all Direct to Consumer Marketing, Media, Strategic Analysis and Insights, and Human Resources (The People Department).

Jon Congdon

President & Co-founder
Beachbody

Jon Congdon

President & Co-founder
Beachbody

As CEO, Jon is responsible for driving the vision and growth for Openfit, the all-in-one digital streaming platform for integrated fitness, nutrition and wellness that launched in 2019.  Under his leadership, Openfit has expanded its offerings for subscribers, including the addition of live classes, personalized meal-prep and nutrition tracking tools, and grown the subscriber base by 3.5X YTD 2020.

 

As President of Beachbody, he is responsible for all Direct to Consumer Marketing, Media, Strategic Analysis and Insights, and Human Resources (The People Department).

A former ranked beach volleyball player and functional fitness and yoga practitioner, Congdon has long been an advocate for health and well-being, with a balanced approach to fitness, wellness and nutrition. He serves on the St. John’s Health Center Foundation’s Board of Trustees, and is a founding Board Member of the Careyes Foundation, addressing youth education and community issues in the Costa Allegre region in Jalisco, Mexico.

 

Congdon graduated from the University of California, Los Angeles (UCLA).  He lives in Malibu, California, with his wife Becca and daughter Gigi.

 

Barney Harrison

Chief Commercial Officer
The Gym Group

Barney Harrison is the CCO at The Gym Group, with 183 sites The Gym Group is the UK’s fast-growing gym business. Prior to joining in 2016 Barney was at Sky for 7 years taking the opportunity to gain vital generalist marketing experience working across many of Sky’s categories including Pay TV, Broadband & eGaming.  

Barney Harrison

Chief Commercial Officer
The Gym Group

Barney Harrison

Chief Commercial Officer
The Gym Group

Barney Harrison is the CCO at The Gym Group, with 183 sites The Gym Group is the UK’s fast-growing gym business. Prior to joining in 2016 Barney was at Sky for 7 years taking the opportunity to gain vital generalist marketing experience working across many of Sky’s categories including Pay TV, Broadband & eGaming.  

As CCO Barney is responsible for leading revenue and margin-enhancing programs right across the member experience. Blending art and science of marketing and commercial decision making to deliver member growth, closer member relationships, revenue optimisation, product innovation and business development.

 

Daniel Shellard

CEO & Founder
FiiT

Dan is cofounder and CEO of Fiit. Previous to Fiit he co-founded Qubit — a leading European SaaS business — in 2010 after successfully raising $76 million. As COO, he built a world class team and company culture, and advised hundreds of the world’s leading retailers including Net-a-porter, Emirates Airlines and Topshop. Today Qubit employees over 250 people across six countries. Prior to Fiit and Qubit, Dan was part of the early team at Google UK, where he spent over four years in sales, strategy and operations roles.

Daniel Shellard

CEO & Founder
FiiT

Daniel Shellard

CEO & Founder
FiiT

Dan is cofounder and CEO of Fiit. Previous to Fiit he co-founded Qubit — a leading European SaaS business — in 2010 after successfully raising $76 million. As COO, he built a world class team and company culture, and advised hundreds of the world’s leading retailers including Net-a-porter, Emirates Airlines and Topshop. Today Qubit employees over 250 people across six countries. Prior to Fiit and Qubit, Dan was part of the early team at Google UK, where he spent over four years in sales, strategy and operations roles.

Recognised for his entrepreneurial achievements, Dan was listed as Bloomberg’s Business Innovators 2016 and Young Guns, Class of 2014 by startups.co.uk. A self-confessed sport and fitness nut, Dan played football for Team Bath, and can usually be found either training for his next ironman or relaxing on golf course.

 

Ethan Agarwal

Founder & CEO
Aaptiv

Ethan is the founder & CEO of Aaptiv. Prior to launching Aaptiv, Ethan spent three years at McKinsey, advising clients in the technology, media, and financial industries. He was previously an investor at LionEye Capital, a $2.5B AUM hedge fund, focused on a merger arbitrage strategy across energy, tech, and healthcare. Ethan began his career as an investment banker at Lehman Brothers, focused on healthcare M&A.

Ethan Agarwal

Founder & CEO
Aaptiv

Ethan Agarwal

Founder & CEO
Aaptiv

Ethan is the founder & CEO of Aaptiv. Prior to launching Aaptiv, Ethan spent three years at McKinsey, advising clients in the technology, media, and financial industries. He was previously an investor at LionEye Capital, a $2.5B AUM hedge fund, focused on a merger arbitrage strategy across energy, tech, and healthcare. Ethan began his career as an investment banker at Lehman Brothers, focused on healthcare M&A.

Ethan holds bachelor’s degrees in economics and political science from The Johns Hopkins University, with a minor in entrepreneurship. He earned his MBA from the Wharton School at the University of Pennsylvania.

 

Aly Orady

CEO
Tonal

Aly Orady is the CEO and Founder of Tonal, the world's most intelligent fitness system and the first truly personalized approach to strength training. A 20-year silicon valley veteran, engineer and serial entrepreneur, Orady started his career at Hewlett-Packard’s Computer Systems Laboratory designing super-computers, followed by technical leadership roles at a series of startups, including Kealia, Inc. Armed with an M.S.E.E. from Stanford, and a B.Eng.

Aly Orady

CEO
Tonal

Aly Orady

CEO
Tonal

Aly Orady is the CEO and Founder of Tonal, the world's most intelligent fitness system and the first truly personalized approach to strength training. A 20-year silicon valley veteran, engineer and serial entrepreneur, Orady started his career at Hewlett-Packard’s Computer Systems Laboratory designing super-computers, followed by technical leadership roles at a series of startups, including Kealia, Inc. Armed with an M.S.E.E. from Stanford, and a B.Eng. from McMaster University, Orady founded Pano Logic, where he served as the company’s Chief Technology Officer and oversaw core technology development, architecture, and patents, as well as functional roles including product management, go-to-market planning, business development and manufacturing operations. Orady has leveraged his extensive product and technology background paired with his own fitness journey and 70 lb weight loss to invent Tonal. His goal is to help enable people to lead healthier lives by providing them with the technology, guidance and support to effectively reach their fitness goal.

 

Francesca Shuler

CEO
In-Shape Health Clubs

Francesca Shuler

CEO
In-Shape Health Clubs

Francesca Shuler

CEO
In-Shape Health Clubs
 

Marc Diaper

CEO
Gymbox

Marc Diaper

CEO
Gymbox

Marc Diaper

CEO
Gymbox
 

Alexandra Zatarain

Co-founder and VP of Marketing
EightSleep

Alexandra Zatarain is the Co-founder and Head of Brand of Eight Sleep, the world's first sleep fitness company. Eight Sleep has raised over $65M in venture funding and has helped over 30,000 people get sleep fit with its hardware and digital products. In 2017, Alexandra was named by Forbes to the 30 Under 30 list in Consumer Technology, and was also recognized by New York Business Journal as a Woman of Influence. In 2019 she was a finalist for Booking.com Technology Playmaker of the Year Awards.

Alexandra Zatarain

Co-founder and VP of Marketing
EightSleep

Alexandra Zatarain

Co-founder and VP of Marketing
EightSleep

Alexandra Zatarain is the Co-founder and Head of Brand of Eight Sleep, the world's first sleep fitness company. Eight Sleep has raised over $65M in venture funding and has helped over 30,000 people get sleep fit with its hardware and digital products. In 2017, Alexandra was named by Forbes to the 30 Under 30 list in Consumer Technology, and was also recognized by New York Business Journal as a Woman of Influence. In 2019 she was a finalist for Booking.com Technology Playmaker of the Year Awards. Alexandra is also an angel investor in female founded companies as a scout for Cleo Capital. She was raised in Tijuana, Mexico and now lives in New York City.

 

Rodney Appiah

Director
Foresight Group

Rodney joined Foresight in 2016 and works as a Director based in our London Office.

Prior to Foresight, Rodney worked for the Business Growth Fund where he spent five years providing minority growth capital and board support to UK SMEs. Prior to BGF, Rodney was an investment banker at Merrill Lynch, advising PE sponsors and TMT corporates on leveraged finance transactions and M&A activity.

In his spare time, Rodney is Chairman of the CBI's London U35 committee, a business advisor to a number of start-up businesses and a school governor for an East London based Academy.

Rodney Appiah

Director
Foresight Group

Rodney Appiah

Director
Foresight Group

Rodney joined Foresight in 2016 and works as a Director based in our London Office.

Prior to Foresight, Rodney worked for the Business Growth Fund where he spent five years providing minority growth capital and board support to UK SMEs. Prior to BGF, Rodney was an investment banker at Merrill Lynch, advising PE sponsors and TMT corporates on leveraged finance transactions and M&A activity.

In his spare time, Rodney is Chairman of the CBI's London U35 committee, a business advisor to a number of start-up businesses and a school governor for an East London based Academy.

Rodney holds a Bsc in Economics from Royal Holloway, University of London.

 

Ali Aneizi

Founder
Tamweel Capital

Ali is the founder of Tamweel Capital, a UK based M&A and Private Equity advisory boutique best known for representing some of the brightest Challenger Brands in the leisure sector.

He has spent the last 20 years providing sell-side, buy side and capital raising advice to shareholders, management teams and investors of health, fitness and wellness brands. Before Tamweel, Ali was a partner at RSM where he led their private equity practice and co-led their leisure and hospitality team. Some of his deals in the fitness sector include:

Ali Aneizi

Founder
Tamweel Capital

Ali Aneizi

Founder
Tamweel Capital

Ali is the founder of Tamweel Capital, a UK based M&A and Private Equity advisory boutique best known for representing some of the brightest Challenger Brands in the leisure sector.

He has spent the last 20 years providing sell-side, buy side and capital raising advice to shareholders, management teams and investors of health, fitness and wellness brands. Before Tamweel, Ali was a partner at RSM where he led their private equity practice and co-led their leisure and hospitality team. Some of his deals in the fitness sector include:

  • advising the founders of Ten Health & Fitness, London’s leading Pilates and Physiotherapy provider, in an equity raise backed by Foresight
  • advising the founders of Frame, London’s leading boutique fitness brand and operator, in an equityraise backed by Piper
  • advising Gymbox, London’s leading gym brand, in a sale and refinancing backed by BGF and HSBC
  • advising Gymbox in a mezzanine raise backed by the Octopus Capital for Enterprise Fund
  • advising Gymbox in an equity raised backed by Hotbed
  • advising the management team of Gymbox in their buy out from Fitness First
 

Asaf Avidan Antonir

Co-founder & CEO
Onyx

Asaf is the Co-Founder and CEO of Onyx, a fitness platform that uses computer vision and AI to bring personalized, connected fitness to everyone. Prior to starting Onyx, he was a product manager and software engineer at LinkedIn, Microsoft, and Illumio, and completed his degree in Electrical Engineering & Computer Science at UC Berkeley.

Asaf Avidan Antonir

Co-founder & CEO
Onyx

Asaf Avidan Antonir

Co-founder & CEO
Onyx

Asaf is the Co-Founder and CEO of Onyx, a fitness platform that uses computer vision and AI to bring personalized, connected fitness to everyone. Prior to starting Onyx, he was a product manager and software engineer at LinkedIn, Microsoft, and Illumio, and completed his degree in Electrical Engineering & Computer Science at UC Berkeley.

Onyx leverages mobile, on-device computer vision to track nearly any exercise, correct your form, and provide guided workouts tailored to your performance in real time. Our mission is to make truly personalized fitness accessible to anyone, and create the greatest connected fitness experience that doesn’t require additional hardware. Onyx launched in late 2019, has grown to hundreds of thousands of users, and was recently featured as Apple’s App of the Day in the United States.

 

Ben Kirby

Director
TRUE

Ben is Head of PE at retail and consumer sector specialist investor True. He sits on the investment committees for the True PE and Growth funds. He is a board member of True’s investee companies Frugi and Hush. Prior to True, Ben was an investor in the London team at BGF leading investments into both private and listed businesses including Gymbox where he was a board member. He has also worked within the private equity teams at Greenhill, Goldman Sachs and Octopus Ventures.

Ben Kirby

Director
TRUE

Ben Kirby

Director
TRUE

Ben is Head of PE at retail and consumer sector specialist investor True. He sits on the investment committees for the True PE and Growth funds. He is a board member of True’s investee companies Frugi and Hush. Prior to True, Ben was an investor in the London team at BGF leading investments into both private and listed businesses including Gymbox where he was a board member. He has also worked within the private equity teams at Greenhill, Goldman Sachs and Octopus Ventures.

 

Nate Forster

Co-Founder & CEO
NeoU

Nate Forster is a former professional tennis player turned entrepreneur. Nate started his career in hospitality and transitioned into the health and wellness industry in 2010. At the start of his entrepreneurial career, he was an operating partner at dek23 and b.e.d. nightclubs in Miami, in which he brokered the sale of both businesses.  In 2010, he  became the owner and operator of the first Reebok-partnered CrossFit gym and by 2014, he was the largest CrossFit affiliate owner globally with 15 locations.

Nate Forster

Co-Founder & CEO
NeoU

Nate Forster

Co-Founder & CEO
NeoU

Nate Forster is a former professional tennis player turned entrepreneur. Nate started his career in hospitality and transitioned into the health and wellness industry in 2010. At the start of his entrepreneurial career, he was an operating partner at dek23 and b.e.d. nightclubs in Miami, in which he brokered the sale of both businesses.  In 2010, he  became the owner and operator of the first Reebok-partnered CrossFit gym and by 2014, he was the largest CrossFit affiliate owner globally with 15 locations. Nate is now the co-founder and CEO of NEOU, a digital fitness platform that helps fitness influencer and workout brands scale to a larger audience. The mission of NEOU is to bring consumers the best of all types of fitness, health + wellness concepts and trainers to anyone in the world at anytime.

 

 

Carron Manning

Co-founder
Exi

Carron is a co-founder of EXi and also a Chartered Physiotherapist with 20 years of clinical experience in the NHS, private health and elite sport. She worked with senior Team GB athletes at the English Institute of Sport, travelling with the team to international competitions. Carron holds a Master's degree in Sport and Exercise medicine, alongside her BSc in Physiotherapy.

Carron Manning

Co-founder
Exi

Carron Manning

Co-founder
Exi

Carron is a co-founder of EXi and also a Chartered Physiotherapist with 20 years of clinical experience in the NHS, private health and elite sport. She worked with senior Team GB athletes at the English Institute of Sport, travelling with the team to international competitions. Carron holds a Master's degree in Sport and Exercise medicine, alongside her BSc in Physiotherapy.

 

Colin Waggett

CEO
Third Space

Colin is CEO of Third Space, London’s luxury collection of health clubs.  Third Space has 6 large scale clubs in central London and plans to grow significantly in the coming years. Colin has been in the health club industry for over 15 years, with experience spanning from 6 years as Global CEO of Fitness First growing that business to over 500 clubs in 20 countries, to two start ups in the boutique studio business.

Colin Waggett

CEO
Third Space

Colin Waggett

CEO
Third Space

Colin is CEO of Third Space, London’s luxury collection of health clubs.  Third Space has 6 large scale clubs in central London and plans to grow significantly in the coming years. Colin has been in the health club industry for over 15 years, with experience spanning from 6 years as Global CEO of Fitness First growing that business to over 500 clubs in 20 countries, to two start ups in the boutique studio business.

 

Daniel Macauley

Founder & CEO
Brandwave Marketing

Daniel is the Founder & CEO of Brandwave Marketing - one of the world's leading sports marketing consultancies and the chosen agency of many of the sports industry’s leading brands including Adidas, BMW, Scott, Reebok, Les Mills, INEOS, Wiggle, and Salomon. With a lifetime spent teaching and competing in sports himself, Daniel is passionate believer in the power of sport as a catalyst for positive change on multiple levels.

Daniel Macauley

Founder & CEO
Brandwave Marketing

Daniel Macauley

Founder & CEO
Brandwave Marketing

Daniel is the Founder & CEO of Brandwave Marketing - one of the world's leading sports marketing consultancies and the chosen agency of many of the sports industry’s leading brands including Adidas, BMW, Scott, Reebok, Les Mills, INEOS, Wiggle, and Salomon. With a lifetime spent teaching and competing in sports himself, Daniel is passionate believer in the power of sport as a catalyst for positive change on multiple levels. He is also a respected speaker in the global sports and marketing industries with keynote talks at conferences such as Web Summit, EuroBike, ISPO, Sweat, The OutDoors Show, Elevate, OIA and EOG Summits. Daniel is a Non Exec Director of Visit Chichester. He sits on the UK Sport & Outdoor Forum think-tank and is a mentor to fit-tech start-ups as part of UKActive's ActiveLab program. He is also part of the international judging panel for the annual UK Active and Endorphin Sports Film Awards. Growing up in Ireland, Daniel completed a Degree in Marketing and a Master's Degree in Business Studies. Following on from that, Daniel worked for 4 years as European Marketing Director for the iconic American surf brand, O’Neill. Daniel founded Brandwave 14 years ago and now spends his time consulting for key clients on their global B2B and B2C marketing strategies. Daniel lives on the UK South Coast with his wife and three children.

 

Debra Strougo

Founder, Row House & CEO, Fitizens Holdings

Debra is the Co-Founder of Row House and was the founding CEO from 2013 until her partnership with Xponential Fitness in late 2017 which grew the brand to 100 currently open studios and 200 more in the works. Debra currently owns and operates the Manhattan Row House locations and works with the corporate team on all strategic brand initiatives, business development best practices and on programming initiatives. She also sits on the Franchise Advisory Council and the Marketing Fund Committee to support and represent the franchisees who are in varying stages of growth.

Debra Strougo

Founder, Row House & CEO, Fitizens Holdings

Debra Strougo

Founder, Row House & CEO, Fitizens Holdings

Debra is the Co-Founder of Row House and was the founding CEO from 2013 until her partnership with Xponential Fitness in late 2017 which grew the brand to 100 currently open studios and 200 more in the works. Debra currently owns and operates the Manhattan Row House locations and works with the corporate team on all strategic brand initiatives, business development best practices and on programming initiatives. She also sits on the Franchise Advisory Council and the Marketing Fund Committee to support and represent the franchisees who are in varying stages of growth. Row House has recently been ranked 1066 in the Inc.com 5000 list of quickly growing private companies.

In addition to her expertise developing Row House from scratch, Debra has played key roles in developing businesses from scratch. Prior to Row House, she created a million dollar plus annual business for NYC, focused on creating digital partnerships with the city's tourism facing assets.  This work helped NYC achieve its annual tourism numbers; tourism is traditionally the city's second biggest economic stimulus.  During this time she worked with city agencies and constituents, leveraging their assets, knowledge and know-how with that of private business of all sizes. These spanned from corporations like Red Bull, Jet Blue, Starwood Hotels, and more to smaller constituents with either multiple locations like BR Guest Restaurants or single location businesses like Empire State Building and American Museum of Natural History.  Debra also worked extremely closely with Broadway, spearheading the creation of Broadway Week; as a follow-up to Restaurant Week; which has become a global program to solve need periods.  Debra's 5 years at NYC & Company was pivotal to her career; giving her the network and know-how to succeed.

Prior to her time developing NYC & Company's digital partnerships, Debra wanted more than anything to find a way to bridge her business acumen with her passion for the fitness industry.  As an avid fitness professional, teaching classes before and after her un-related career in digital publishing, she came to learn the industry inside and out. She taught classes for top brands in NYC and took on many consulting projects to learn more about the varying aspects of the fitness industry: from gyms to what was becoming boutiques, to infomercial projects, to at home videos, to health and wellness expos, to the certification side of the industry, Debra spent over 5 years taking on projects to determine how she could create a career in fitness that she loved.

Even after graduating college a few years prior, she was in digital publishing for small up and coming VC-backed companied. She was passionate about disruption and even know, continues to move through her career motivated to cut through the clutter, create differentiation and establish sustaining business in smart niches.

 

Duncan Jefford

Director
Everyone Active

Duncan Jefford is a luminary in leisure management and currently Regional Director with Everyone Active, a leading operator managing 150 leisure facilities nationwide. 

Renowned for his ability to positively impact business profit, without compromising on quality or service, Duncan has been instrumental in the company’s extensive growth, increasing the number of operational sites five-fold and growing turnover from £30m to £250m. He is passionate about building effective teams and driving efficiency to create more profitable businesses.

Duncan Jefford

Director
Everyone Active

Duncan Jefford

Director
Everyone Active

Duncan Jefford is a luminary in leisure management and currently Regional Director with Everyone Active, a leading operator managing 150 leisure facilities nationwide. 

Renowned for his ability to positively impact business profit, without compromising on quality or service, Duncan has been instrumental in the company’s extensive growth, increasing the number of operational sites five-fold and growing turnover from £30m to £250m. He is passionate about building effective teams and driving efficiency to create more profitable businesses.

Duncan spent six years in private sector leisure management before joining local authority leisure operator Everyone Active in 2006 and over the last decade has been at the forefront of the commercialisation of the local authority leisure sector. Duncan is an advocate of a wholly commercial approach, believing that local authorities must recognise the importance of a profit-driven operational style, or risk closure.  He is regularly called upon for his expertise on the topic by the sector’s leading publications. 

 

Ed Stanbury

Co-founder & CEO
Blok

Co-Founder and CEO of BLOK, the boutique fitness studio Vogue magazine dubbed “the trendiest gym in London”. In 2020 BLOK launched BLOKtv, their digital fitness platform.

Ed oversees all aspects of the business and is responsible for driving BLOK’s strategy for growth from a neighbourhood gym, to a global digital brand.

With 35,000 users joining live classes and customers in 134 countries since the beta launch in May 2020, BLOK is now raising investment to fuel the growth of their digital fitness platform globally. 

Ed Stanbury

Co-founder & CEO
Blok

Ed Stanbury

Co-founder & CEO
Blok

Co-Founder and CEO of BLOK, the boutique fitness studio Vogue magazine dubbed “the trendiest gym in London”. In 2020 BLOK launched BLOKtv, their digital fitness platform.

Ed oversees all aspects of the business and is responsible for driving BLOK’s strategy for growth from a neighbourhood gym, to a global digital brand.

With 35,000 users joining live classes and customers in 134 countries since the beta launch in May 2020, BLOK is now raising investment to fuel the growth of their digital fitness platform globally. 

 

Joan Murphy

CEO & Founder
Frame

Joan Murphy

CEO & Founder
Frame

Joan Murphy

CEO & Founder
Frame
 

Paul Cocker

Co-founder
TRUE

Paul is Co-founder of retail and consumer sector specialist investor True.  Paul led True’s $100m investment into at home fitness platform, Zwift, and also sits on the board of True’s investee companies Ribble Cycles, The Cotswold Company, Frugi, Soulfresh and Hush.

Paul Cocker

Co-founder
TRUE

Paul Cocker

Co-founder
TRUE

Paul is Co-founder of retail and consumer sector specialist investor True.  Paul led True’s $100m investment into at home fitness platform, Zwift, and also sits on the board of True’s investee companies Ribble Cycles, The Cotswold Company, Frugi, Soulfresh and Hush.

 

Holly Maloney

Managing Director
General Catalyst

Holly Maloney is a managing director at venture capital firm General Catalyst. She works with GC’s Executives-in-Residence (XIRs) to create a new business or identify an existing growth-stage business to accelerate their trajectory and transform with them. Her portfolio of investments includes Tempo, Allego, Teamworks, The Predictive Index, and SonderMind. Prior to joining GC, Holly was a principal at Guidepost Growth Equity (FKA: North Bridge Growth Equity), working closely with companies such as WP Engine and Dyn [acquired by Oracle (NYSE: ORCL)].

Holly Maloney

Managing Director
General Catalyst

Holly Maloney

Managing Director
General Catalyst

Holly Maloney is a managing director at venture capital firm General Catalyst. She works with GC’s Executives-in-Residence (XIRs) to create a new business or identify an existing growth-stage business to accelerate their trajectory and transform with them. Her portfolio of investments includes Tempo, Allego, Teamworks, The Predictive Index, and SonderMind. Prior to joining GC, Holly was a principal at Guidepost Growth Equity (FKA: North Bridge Growth Equity), working closely with companies such as WP Engine and Dyn [acquired by Oracle (NYSE: ORCL)]. Outside the office, Holly is very active (running, hiking, biking, exploring) and is a novice surfer. Holly received a BA in Economics from Bowdoin College.

 

Jeff Morin

CEO
Liteboxer

Jeff Morin is a MIT-educated engineer and certified personal trainer with an eye for both physical and technological performance. Prior to founding Liteboxer, Jeff operated as Manufacturing Lead at Formlabs then DEKA, overseeing manufacturing management, supply chain and procurement for next-gen product development.

Jeff Morin

CEO
Liteboxer

Jeff Morin

CEO
Liteboxer

Jeff Morin is a MIT-educated engineer and certified personal trainer with an eye for both physical and technological performance. Prior to founding Liteboxer, Jeff operated as Manufacturing Lead at Formlabs then DEKA, overseeing manufacturing management, supply chain and procurement for next-gen product development.

 

Jim Huether

CEO
Hyperice

Jim Huether is the Chief Executive Officer at Hyperice. He earned his MBA in Finance and Marketing at Loyola Marymount University, joining Hyperice in January 2014 after serving as Executive Vice President of Marketing and Business Development for Xenith, LLC, a sports health and technology company at the forefront of head protection.

Prior to Xenith, LLC Jim led as Executive Vice President of Corporate Development and Strategy for the Sports Concussion Institute and held senior Marketing and Finance roles at Anschutz Entertainment Group (AEG) and Smith Barney, Citigroup.

Jim Huether

CEO
Hyperice

Jim Huether

CEO
Hyperice

Jim Huether is the Chief Executive Officer at Hyperice. He earned his MBA in Finance and Marketing at Loyola Marymount University, joining Hyperice in January 2014 after serving as Executive Vice President of Marketing and Business Development for Xenith, LLC, a sports health and technology company at the forefront of head protection.

Prior to Xenith, LLC Jim led as Executive Vice President of Corporate Development and Strategy for the Sports Concussion Institute and held senior Marketing and Finance roles at Anschutz Entertainment Group (AEG) and Smith Barney, Citigroup.

Under his leadership, Hyperice has grown explosively, placing on the Inc. 500 for five years in a row while defining the international standard for Sport Recovery and Movement Enhancement Technology. A continuous learner with a real passion for business, Jim prides himself on the team-first culture he has built at Hyperice and looks forward to the Hyper-Connected Recovery Ecosystem that will usher Hyperice into its next and most exciting era. 

 

Jimmy Martin

Co-founder & CEO
BRRRN

Jimmy is a New York based creative + health and wellness professional with over 10 years experience creating inimitable experiences with everyday people. Prior to conceiving and co-founding Brrrn, Jimmy was a former scholarship Division I athlete for George Mason University Men's wrestling program.

Jimmy Martin

Co-founder & CEO
BRRRN

Jimmy Martin

Co-founder & CEO
BRRRN

Jimmy is a New York based creative + health and wellness professional with over 10 years experience creating inimitable experiences with everyday people. Prior to conceiving and co-founding Brrrn, Jimmy was a former scholarship Division I athlete for George Mason University Men's wrestling program. Following college, Jimmy started his own private personal training business with clients ranging from C-Suite Executives to celebrities in film, television and fashion. In addition, Jimmy had also worked as a stuntman, background performer on SNL, humor greeting card writer and, most notably, as an advertising copywriter, where he penned memorable campaigns for brands such as Manhattan Mini Storage, ParkFast and Seagram's Gin. As Brrrn's co-founder, Jimmy serves as a founding instructor, executive producer of Brrrn At-Home, and leads all branding, marketing and fitness programming for the company. 

 

John Peters

Partner
Nextiles

John is a results-focused business development executive, operating in the active lifestyle, youth sports/fitness technology industries. John enjoys problem solving and has experience advising entrepreneurs and companies in the following areas: youth sports, venture capital, private equity, sporting goods, fitness and sports technology companies, and retail.

John Peters

Partner
Nextiles

John Peters

Partner
Nextiles

John is a results-focused business development executive, operating in the active lifestyle, youth sports/fitness technology industries. John enjoys problem solving and has experience advising entrepreneurs and companies in the following areas: youth sports, venture capital, private equity, sporting goods, fitness and sports technology companies, and retail.


John has been immersed in innovations driving the fitness and sports industries forward, largely due to launching the Sports Technology Marketplace for the Consumer Electronics Show (CES) in 2014. John is an advisor to several sports technology accelerators, angel groups, venture capital funds and startups. John also created the SFIA Startup Challenge in 2016 – an international pitch contest that has attracted 300+ companies to apply and in just 3 years, the 16 companies who have been selected as finalists, have raised $135M+ in venture funding. John is a frequent keynote speaker on innovation and trends in fitness, technology and youth sports. John also was responsible for launching the ‘Future of Sports’ event franchise for UBS Group on Wall Street.

John recently launched the Sport Lifestyle Podcast with a focus on the industry, featuring influencers driving the sports, footwear, fashion, retail and sports tech markets forward.

In 2016, John was named a 40 Under 40 by Sporting Goods Business, an annual award that has featured industry leaders such as Kevin Plank, Sarah Robb O’Hagan, Josh Luber and many other industry executives. 

 

Jon Caranick

Managing Director
North Castle Partners

Jon Canarick is a Managing Director with 18 years of consumer private equity investment experience. Since joining North Castle in 2001, Jon has actively managed North Castle’s investments across a variety of Healthy, Active, and Sustainable Living sectors and across all job functions at North Castle. Having started his career at NCP as an Associate out of investment banking, Jon has played a crucial role in the development of North Castle and many of its portfolio companies.

Jon Caranick

Managing Director
North Castle Partners

Jon Caranick

Managing Director
North Castle Partners

Jon Canarick is a Managing Director with 18 years of consumer private equity investment experience. Since joining North Castle in 2001, Jon has actively managed North Castle’s investments across a variety of Healthy, Active, and Sustainable Living sectors and across all job functions at North Castle. Having started his career at NCP as an Associate out of investment banking, Jon has played a crucial role in the development of North Castle and many of its portfolio companies. Jon currently sits on the Board of Directors of Echelon Fit, CR Fitness, Encore Vet Group, Kettlebell Kitchen, The Escape Game, Barry’s Bootcamp, Brooklyn Boulders, Curves, Jenny Craig, Palladio, and SLT. Previously, Jon served on the Board of Directors of Mineral Fusion, gloProfessional, Flatout, International Fitness, Enzymatic Therapy, Performance Bicycle, Avalon and DDF and was actively involved in the Firm’s investment in Grand Expeditions. Prior to joining North Castle, Jon worked in the Financial Sponsors Coverage and Leveraged Finance groups of Bear, Stearns & Co., where he executed leveraged buyout transactions and provided advisory services for financial sponsors. Jon earned a B.B.A. from the University of Michigan and an M.B.A. from Columbia Business School.

 

Jonathan Fagg

Director of Digital and Media
GoodLife Fitness

Jonathan Fagg is the Director of Digital and Media for GoodLife Fitness, Canada’s largest fitness club and the 5th largest globally.  With over 15 years experience pushing the boundaries of digital innovation, Jonathan leads GoodLife’s digital strategy and platforms to deliver exceptional experiences to their members and customers.

Jonathan Fagg

Director of Digital and Media
GoodLife Fitness

Jonathan Fagg

Director of Digital and Media
GoodLife Fitness

Jonathan Fagg is the Director of Digital and Media for GoodLife Fitness, Canada’s largest fitness club and the 5th largest globally.  With over 15 years experience pushing the boundaries of digital innovation, Jonathan leads GoodLife’s digital strategy and platforms to deliver exceptional experiences to their members and customers.

 

Kari Saitowitz

Founder
FHITTING ROOM

Prior to creating Fhitting Room, Kari, was a marketing executive at Pepsi. She focused on building equity for powerhouse brands and launching new product innovations.

Kari Saitowitz

Founder
FHITTING ROOM

Kari Saitowitz

Founder
FHITTING ROOM

Prior to creating Fhitting Room, Kari, was a marketing executive at Pepsi. She focused on building equity for powerhouse brands and launching new product innovations.


In 2007, she left the world of boardrooms and bubbles and entered the world of diapers and sleepless nights. Exhausted and time-starved, Kari began Functional High-Intensity Interval Training as a means to work off her pregnancy weight in her scarce free time. As someone who hasn’t always loved exercise, Kari was blown away by the physical and emotional results of HIIT and the efficiency of her new, only 2x weekly, workout routine.


Around this time, specialized boutique fitness studios started popping up, and people were getting instantly hooked on the fun, social dynamic classes provided. Kari loved the idea of working out with friends but couldn’t find a studio that offered functional HIIT workouts with enough personal attention from certified trainers. Her friends were taking classes 2-3x weekly and seeing personal trainers 1-2x per week, a time consuming and expensive practice.


Kari took her love of planning unique consumer experiences and finding creative solutions to develop a new way for anyone to access the benefits of a personal training session in a motivational group setting. This “Gym Idea” became the subject line of an email Kari sent to a close friend in 2012 and led to the opening of the first Fhitting Room location in a small studio on Manhattan’s Upper East Side in March 2013. The lease for Fhitting Room’s flagship Flatiron location was signed six months later, followed by the Upper West side flagship in 2017.


Kari is the Founder + CEO of Fhitting Room overseeing three Fhitting Room studios in NYC, Fhitting Room On Demand and Fhitting Room LIVE!, the brand's virtual boutique class platform. She has an MBA from Harvard Business School, where she graduated with honors, and she graduated summa cum laude with a BS in Economics from the Wharton School of University of Pennsylvania.  

 

Karl Dietrich

Chief Development Officer
TRIB3

The franchise business is one that Karl knows well, and his experience and expertise in this area is a key part of TRIB3’s international growth and success. After a decade working with health and leisure franchises, including Anytime Fitness and easyGym, Karl came on board in 2019 to help deliver TRIB3’s ambition to create a global movement in fitness.

Karl Dietrich

Chief Development Officer
TRIB3

Karl Dietrich

Chief Development Officer
TRIB3

The franchise business is one that Karl knows well, and his experience and expertise in this area is a key part of TRIB3’s international growth and success. After a decade working with health and leisure franchises, including Anytime Fitness and easyGym, Karl came on board in 2019 to help deliver TRIB3’s ambition to create a global movement in fitness.

His work at TRIB3 involves driving new business, helping existing franchise partners to successfully run their stores and delivering outstanding customer experience across the entire franchise journey - a hallmark of the TRIB3 brand. He is responsible for creating and refining processes and resources and driving significant growth in the UK and worldwide. All to realise his ambition for TRIB3 to become the go-to for boutique fitness franchising.

 

Kristian Merritt

CTO
BMF Human Performance

Kristian Merritt

CTO
BMF Human Performance

Kristian Merritt

CTO
BMF Human Performance
 

Mark Grabowski

Managing Partner
Snapdragon Capital Partners
  • Founder of Snapdragon Capital Partners and lead investor in Xponential Fitness
  • Partner at TPG Growth leading consumer investing globally; invested in Club Pilates while at TPG Growth
  • At L Catterton, helped lead investments in CorePower Yoga, Peloton, and Pure Barre

Mark Grabowski

Managing Partner
Snapdragon Capital Partners

Mark Grabowski

Managing Partner
Snapdragon Capital Partners
  • Founder of Snapdragon Capital Partners and lead investor in Xponential Fitness
  • Partner at TPG Growth leading consumer investing globally; invested in Club Pilates while at TPG Growth
  • At L Catterton, helped lead investments in CorePower Yoga, Peloton, and Pure Barre
 

Sadie Kurzban

CEO & Founder
305 Fitness

Sadie Kurzban, 30-year old founder and CEO of 305 Fitness, began working on 305 as a side hustle her senior year of college at Brown University. 305's emphasis on inclusivity and body-positivity was a direct response to Kurzban's battle with disordered eating growing up in Miami. On social media, she utilizes her personal account to share more than dance moves.

Sadie Kurzban

CEO & Founder
305 Fitness

Sadie Kurzban

CEO & Founder
305 Fitness

Sadie Kurzban, 30-year old founder and CEO of 305 Fitness, began working on 305 as a side hustle her senior year of college at Brown University. 305's emphasis on inclusivity and body-positivity was a direct response to Kurzban's battle with disordered eating growing up in Miami. On social media, she utilizes her personal account to share more than dance moves. Dubbed “the next fitness cult leader” by the New York Observer, Kurzban is a bold, outspoken leader of the next generation. 305 Fitness currently has 7 locations in New York, Washington D.C., and Boston, with weekly pop-up experiences in Los Angeles, San Francisco and Chicago and pushing 1000 certified instructors teaching their method across the globe.

 

Steven Webster

Founder & Chief Executive Officer
ASENSEI

A lifelong entrepreneur, technologist, martial artist and coach, Steven Webster is the CEO & Founder of ASENSEI, the leading technology that uses motion capture and human movement recognition to power personalized Connected Health and Fitness experiences.

Steven Webster

Founder & Chief Executive Officer
ASENSEI

Steven Webster

Founder & Chief Executive Officer
ASENSEI

A lifelong entrepreneur, technologist, martial artist and coach, Steven Webster is the CEO & Founder of ASENSEI, the leading technology that uses motion capture and human movement recognition to power personalized Connected Health and Fitness experiences.

Holding a 4th degree black belt and two 2nd degree black belts in Ju Jitsu and Karate, Steven is also one of the most successful sports coaches in British University Sport. He captained and then coached Edinburgh University Karate Club to 10 consecutive national championships. After moving to California in 2009 with the sale of his first company to Adobe, the club won 8 more titles, under a coaching staff he taught as students.

For Adobe, Steven played a leadership role in the creation of a worldwide design-led consulting organization. Steven was trusted advisor to Adobe's most strategic clients, from NATO and NASA to Nike and the NFL.

Prior to ASENSEI, Steven opened Studio 415 for Microsoft, leading a team of Bay Area designers, engineers and data scientists in an innovation lab built to ideate and co-create new experiences with strategic customers including Gatorade and Sony. Working alongside colleagues from Microsoft Kinect, XBox Fitness, Cortana and Health Vault, Steven and team pioneered the idea of natural user interfaces - voice and gesture understanding – to  interact with intelligent digital assistants.

In 2014, Steven left Microsoft to start ASENSEI and lead the creation of the “Connected Coaching” category of intelligent sports and fitness technology powered by human movement recognition, that would one day democratize and scale access to world-class personal coaching.

 

Rory Gibbs

Investment Director
Piper

Rory Gibbs

Investment Director
Piper

Rory Gibbs

Investment Director
Piper
 

Geralyn Coopersmith

VP of Fitness Staff Development
Exos

Geralyn Coopersmith has over 20 years of industry experience creating cutting-edge fitness programs and upskilling teams for best-in-class brands.

Geralyn Coopersmith

VP of Fitness Staff Development
Exos

Geralyn Coopersmith

VP of Fitness Staff Development
Exos

Geralyn Coopersmith has over 20 years of industry experience creating cutting-edge fitness programs and upskilling teams for best-in-class brands.

She is currently the Vice President of Fitness Staff Development for EXOS (formerly Athletes’ Performance). In that role she is responsible for the onboarding and continuous improvement of all performance staff working with general population clients. Prior to coming to EXOS, Geralyn was the Chief Talent Officer for Flywheel Sports, a boutique indoor cycling chain with 42 locations in the US. In that role she was responsible for: defining the fitness experience, ensuring quality control and supervising nearly 500 instructors.

From 2013 to 2017, Geralyn was the Global Director of Performance and Fitness for Nike, Inc. In that role, she oversaw the complete re-design of The Nike Training Club App and led the strategic reset of the worldwide Nike Trainer Network.

From 2005-2013, Geralyn was the Senior Director of the Equinox Fitness Training Institute, the internal personal training education department of the Equinox fitness chain. In that role she was responsible for: defining the personal training service experience, creating and managing the professional development curriculum for over 2000 trainers, educating over 100 master instructors and founding the Equinox Academy training program.

Geralyn has a Master’s Degree with honors in exercise physiology from Columbia University. She is certified by the American College of Sports Medicine (ACSM) as an Exercise Physiologist and by the National Strength & Conditioning Association (NSCA) as a Certified Strength & Conditioning Coach. She is published author (Fit + Female, Wiley, 2006) and a frequent media contributor.

 

John Capodilupo

Chief Technology Officer
Whoop

John "Capo" Capodilupo is the CTO and Co-Founder at WHOOP, a technology company building wearable fitness trackers and an analytics suite that provides feedback to help people optimize their training and performance. Capo leads technology strategy and development efforts at WHOOP across hardware, software, signal processing, and data science teams.

John Capodilupo

Chief Technology Officer
Whoop

John Capodilupo

Chief Technology Officer
Whoop

John "Capo" Capodilupo is the CTO and Co-Founder at WHOOP, a technology company building wearable fitness trackers and an analytics suite that provides feedback to help people optimize their training and performance. Capo leads technology strategy and development efforts at WHOOP across hardware, software, signal processing, and data science teams. Capo attended Harvard where he was studying astrophysics and computer science before dropping out to co-found WHOOP.WHOOP is the Official Recovery Wearable of the NFL Players’ Association and the only product of its kind approved for in-game use by Major League Baseball. Most recently, organizations like The PGA and LPGA Tours as well as the University of Tennessee procured WHOOP to support player performance and health during a return to sports.    

 

Bruce Smith

Founder & CEO
Hydrow

Bruce Smith is the CEO & Founder of Hydrow, the leading at-home connected rower that brings the on-water experience of rowing straight to your home. A lifelong entrepreneur, rower and coach, Bruce has dedicated his career to helping others experience the power of the sport at all levels.

Bruce Smith

Founder & CEO
Hydrow

Bruce Smith

Founder & CEO
Hydrow

Bruce Smith is the CEO & Founder of Hydrow, the leading at-home connected rower that brings the on-water experience of rowing straight to your home. A lifelong entrepreneur, rower and coach, Bruce has dedicated his career to helping others experience the power of the sport at all levels. As a US National Team coach, he led the Lightweight Eight to a Bronze medal at the 2015 World Championships, and worked to create widespread access to rowing as the former Executive Director of Community Rowing, Inc. (CRI), Boston’s first public rowing club. Since its inception, CRI has provided education and training for more than 30,000 people, ranging from Olympians and Paralympians to novice and youth programs, and has become one of the world’s largest public boathouses and a model for similar programs nationally.

Bruce founded Hydrow to capture the unique experience of on-water rowing and make it universally accessible, helping people everywhere feel more connected to one another and live healthier lives on a daily basis. Hailing from Canada, Bruce makes his home in Cambridge, MA just blocks away from the Charles River.

 

Eric Elia

Vice President of Partnerships
MUX

Eric is Head of Strategic Accounts at Mux where he helps storytellers at product and media companies from around the world build the next generation of video experiences. Mux is a developer video platform that enables innovators such as Equinox Media, Robinhood, VSCO, Reddit, Discovery, Fox and ViacomCBS. Previously he was part of the founding team at Brightcove, the pioneering online video platform company and led the first streaming initiatives at Comcast. 

Eric Elia

Vice President of Partnerships
MUX

Eric Elia

Vice President of Partnerships
MUX

Eric is Head of Strategic Accounts at Mux where he helps storytellers at product and media companies from around the world build the next generation of video experiences. Mux is a developer video platform that enables innovators such as Equinox Media, Robinhood, VSCO, Reddit, Discovery, Fox and ViacomCBS. Previously he was part of the founding team at Brightcove, the pioneering online video platform company and led the first streaming initiatives at Comcast. 

 

Ryan McGuigan

Principal
Rx3 Ventures

Ryan is a Principal at Rx3, responsible for managing all aspects of the fund’s investment process, including sourcing, diligence and portfolio management. Previously, Ryan was an associate on the consumer and retail team at Carlyle Group, where he focused on evaluating new investments and supporting the management team at NBTY, a portfolio company. He also worked as a summer associate for CircleUp Growth Partners, an early-stage consumer fund. Ryan began his career as an investment banking analyst at Morgan Stanley focused on the consumer and retail sectors.

Ryan McGuigan

Principal
Rx3 Ventures

Ryan McGuigan

Principal
Rx3 Ventures

Ryan is a Principal at Rx3, responsible for managing all aspects of the fund’s investment process, including sourcing, diligence and portfolio management. Previously, Ryan was an associate on the consumer and retail team at Carlyle Group, where he focused on evaluating new investments and supporting the management team at NBTY, a portfolio company. He also worked as a summer associate for CircleUp Growth Partners, an early-stage consumer fund. Ryan began his career as an investment banking analyst at Morgan Stanley focused on the consumer and retail sectors. He earned his undergraduate degree from Harvard and his MBA from Stanford’s Graduate School of Business.

 

Fabrizio Cecchinelli

Group Product Manager
Technogym

Fabrizio Cecchinelli joined Technogym in 2005 and has held a number of positions from R&D in biomechanics and physiological testing of equipment to marketing and sales helping Technogym switch from product selling to solution selling.  Today Fabrizio is a Group Product Manager for strength, functional and biomedical equipment. He has lead the development of the most immersive and effective training experience in the industry - SKILLATHLETIC. Fabrizio holds an M.S. in Exercise Physiology.

Fabrizio Cecchinelli

Group Product Manager
Technogym

Fabrizio Cecchinelli

Group Product Manager
Technogym

Fabrizio Cecchinelli joined Technogym in 2005 and has held a number of positions from R&D in biomechanics and physiological testing of equipment to marketing and sales helping Technogym switch from product selling to solution selling.  Today Fabrizio is a Group Product Manager for strength, functional and biomedical equipment. He has lead the development of the most immersive and effective training experience in the industry - SKILLATHLETIC. Fabrizio holds an M.S. in Exercise Physiology.

 

Mark Bentwitch

Director of Digital Sales
TechnoGym

Mark Bentwitch is the Director of Digital Sales at Technogym. He has been actively involved in the health and fitness industry for over 15 years, with experience across North America, Europe and Asia Pacific. Responsible for the adoption of the MYWELLNESS platform in North America, Mark consults with operators across multiple market segments including health clubs, medical fitness and hospitality in order to develop and execute their digital transformation strategy.

Mark Bentwitch

Director of Digital Sales
TechnoGym

Mark Bentwitch

Director of Digital Sales
TechnoGym

Mark Bentwitch is the Director of Digital Sales at Technogym. He has been actively involved in the health and fitness industry for over 15 years, with experience across North America, Europe and Asia Pacific. Responsible for the adoption of the MYWELLNESS platform in North America, Mark consults with operators across multiple market segments including health clubs, medical fitness and hospitality in order to develop and execute their digital transformation strategy.

 

Robert Louw

Global Head of Business Development
Wexer

Robert has over 20 years’ experience across the breadth of the health and fitness sector, both as an operator and a supplier.

He joined the Wexer team through the acquisition of ClubVirtual where, as commercial director, he had both spearheaded growth of the business and developed an in-depth and invaluable understanding of the digital fitness market.

Robert Louw

Global Head of Business Development
Wexer

Robert Louw

Global Head of Business Development
Wexer

Robert has over 20 years’ experience across the breadth of the health and fitness sector, both as an operator and a supplier.

He joined the Wexer team through the acquisition of ClubVirtual where, as commercial director, he had both spearheaded growth of the business and developed an in-depth and invaluable understanding of the digital fitness market.

In his current role as Global Head of Business Development at Wexer, Robert leads Wexer’s commercial strategy and speaks with operators on all continents. He is a passionate believer in the brand’s mission: to make world-class exercise accessible to more people by harnessing the power of technology, while simultaneously ensuring traditional facilities remain at the very heart of the fitness experience.

To this end, his partner-centric mindset has seen him support numerous organisations in the health club, hotel and corporate sectors through their journey of digital transformation. His goal: working in collaboration to develop digital strategies to future proof these businesses and safeguard their relevance to today’s digitally savvy fitness consumers.

Prior to his move to ClubVirtual in 2014, Robert’s diverse roles spanned everything from sport manager at DeMIX Fitness in the Netherlands, through sales manager at Fitness First, to senior account manager at the Netherlands-based powerhouse that is the HDD Group.

 

Adam Zeitsiff

Chief Information Officer
LA Fitness

Adam Zeitsiff

Chief Information Officer
LA Fitness

Adam Zeitsiff

Chief Information Officer
LA Fitness
 

Brian Smith

Managing Director Consumer Investment Banking
Piper Sandler & Co

Brian Smith is a managing director and member of the Piper Jaffray consumer investment banking team, focused on providing M&A advisory services to companies in healthy, active and sustainable living industries, with a focus on fitness, sports nutrition and multi-unit retail.

Brian Smith

Managing Director Consumer Investment Banking
Piper Sandler & Co

Brian Smith

Managing Director Consumer Investment Banking
Piper Sandler & Co

Brian Smith is a managing director and member of the Piper Jaffray consumer investment banking team, focused on providing M&A advisory services to companies in healthy, active and sustainable living industries, with a focus on fitness, sports nutrition and multi-unit retail.

Prior to joining Piper Jaffray, Smith was a partner and founding principal at Partnership Capital Growth, a boutique investment bank providing M&A and private placement services to health and wellness-oriented businesses. Prior to investment banking, Smith served as a director of corporate development and sales & marketing analysis at EAS, a leading sports nutrition and supplements company based in Golden, Colo. Smith previously worked with North Castle Partners where he was primarily focused on new deal generation, due diligence and financial modeling. Prior to NCP, Smith was a management consultant for Bain & Company in Boston and Los Angeles.

Smith graduated from Claremont McKenna College with a bachelor's degree in economics.

 

Jeff Yasuda

Founder & CEO
Feed Media Group

Jeff is a long-time entrepreneur that continues to find new ways to combine his passion for building businesses with his love of music.

Jeff Yasuda

Founder & CEO
Feed Media Group

Jeff Yasuda

Founder & CEO
Feed Media Group

Jeff is a long-time entrepreneur that continues to find new ways to combine his passion for building businesses with his love of music.


Prior to Feed.fm, Yasuda launched Blip.fm, which grew to over 1 million registered DJs who reached over 30 million people on Twitter.

Before becoming an entrepreneur, Jeff was the Managing Director and Chief Financial Officer of Silicon Valley VC firm Redwood Ventures, where he held board directorships and managed investments in their technology portfolio. Prior to joining Redwood, he worked in Investment Banking at Lehman Brothers, concentrating on technology financings within Equity Capital Markets.

 

Matthew Tingler

Managing Director - Consumer
Baird

Matthew is a Managing Director in Baird’s Investment Banking practice where he advises on equity offerings, mergers and acquisitions and other financial advisory services in the Consumer sector, with a focus on in the apparel & footwear, health, wellness & fitness and outdoor recreational categories.  Prior to joining Baird, Matthew was an Associate in Merrill Lynch’s M&A Investment Banking practice.

Matthew Tingler

Managing Director - Consumer
Baird

Matthew Tingler

Managing Director - Consumer
Baird

Matthew is a Managing Director in Baird’s Investment Banking practice where he advises on equity offerings, mergers and acquisitions and other financial advisory services in the Consumer sector, with a focus on in the apparel & footwear, health, wellness & fitness and outdoor recreational categories.  Prior to joining Baird, Matthew was an Associate in Merrill Lynch’s M&A Investment Banking practice. Previously he was an Associate in Citigroup’s Equity Research practice and a Manager in Ernst & Young’s Transaction Advisory Services practice where he performed M&A due diligence, restructuring and valuation assignments. Matthew received an M.B.A from the Kellogg School of Management at Northwestern University with distinctions and a B.S. in accounting and marketing with high honors from the University of North Carolina at Chapel Hill. He is a Chartered Financial Analyst charterholder through the CFA Institute and a recipient of the SGB 40 Under 40 award sponsored by SportsOneSource Group. Additionally, Matthew serves on the Leadership Council for A Better Chicago, a venture philanthropy organization dedicated to strengthening and scaling high performing nonprofits focused in the education sector for low income Chicagoans. He lives in Chicago with his wife and three sons. 

 

Russell Greene

Founder & CEO
Fit Radio

The Fit Radio app brings an addictive kind of fun to your fitness routine with curated, cutting-edge DJ mixes within more than 40 different music genres that suit your favorite workouts. Our music fitness app strives to keep your workouts fresh so that you’re never bored and always motivated, and to save you time creating playlists with an easy-to-use, personalized service that does the work for you.

Russell Greene

Founder & CEO
Fit Radio

Russell Greene

Founder & CEO
Fit Radio

The Fit Radio app brings an addictive kind of fun to your fitness routine with curated, cutting-edge DJ mixes within more than 40 different music genres that suit your favorite workouts. Our music fitness app strives to keep your workouts fresh so that you’re never bored and always motivated, and to save you time creating playlists with an easy-to-use, personalized service that does the work for you.

 

Alexandra Dantzig

CEO
Jetsweat

Alexandra began her career in foreign exchange electronic trading at Forex Capital Markets in 2005, where she was an integral member through its growth phase and IPO in 2010, providing technology and liquidity solutions. She focused on business and corporate development, leading many of its acquisitions, fund manager relationships and white label partnerships with clients such as E*TRADE and Charles Schwab. In 2016, she joined Convergence, a big data research and advisory firm for the alternative investments industry led by the former CFO of Apollo Management and JP Morgan.

Alexandra Dantzig

CEO
Jetsweat

Alexandra Dantzig

CEO
Jetsweat

Alexandra began her career in foreign exchange electronic trading at Forex Capital Markets in 2005, where she was an integral member through its growth phase and IPO in 2010, providing technology and liquidity solutions. She focused on business and corporate development, leading many of its acquisitions, fund manager relationships and white label partnerships with clients such as E*TRADE and Charles Schwab. In 2016, she joined Convergence, a big data research and advisory firm for the alternative investments industry led by the former CFO of Apollo Management and JP Morgan. As Director and its 7th employee, she provided solutions for Convergence's blue chip clients, before leaving in 2017 to pursue her passion for bringing turnkey technology solutions to the boutique fitness studio industry.

 

John Klein

Co-Founder & CEO
Pause Studio

As the SVP of Real Estate for Equinox, from 2002 to 2018, John led the expansion for both Equinox and Soulcycle.

As Co-founder of Pause, John is focused on business vision and strategy, growth, real estate development, and financing for the company. 

John Klein

Co-Founder & CEO
Pause Studio

John Klein

Co-Founder & CEO
Pause Studio

As the SVP of Real Estate for Equinox, from 2002 to 2018, John led the expansion for both Equinox and Soulcycle.

As Co-founder of Pause, John is focused on business vision and strategy, growth, real estate development, and financing for the company. 

 

Steven Webster

Founder & Chief Executive Officer
ASENSEI

A lifelong entrepreneur, technologist, martial artist and coach, Steven Webster is the CEO & Founder of ASENSEI, the leading technology that uses motion capture and human movement recognition to power personalized Connected Health and Fitness experiences.

Steven Webster

Founder & Chief Executive Officer
ASENSEI

Steven Webster

Founder & Chief Executive Officer
ASENSEI

A lifelong entrepreneur, technologist, martial artist and coach, Steven Webster is the CEO & Founder of ASENSEI, the leading technology that uses motion capture and human movement recognition to power personalized Connected Health and Fitness experiences.

Holding a 4th degree black belt and two 2nd degree black belts in Ju Jitsu and Karate, Steven is also one of the most successful sports coaches in British University Sport. He captained and then coached Edinburgh University Karate Club to 10 consecutive national championships. After moving to California in 2009 with the sale of his first company to Adobe, the club won 8 more titles, under a coaching staff he taught as students.

For Adobe, Steven played a leadership role in the creation of a worldwide design-led consulting organization. Steven was trusted advisor to Adobe's most strategic clients, from NATO and NASA to Nike and the NFL.

Prior to ASENSEI, Steven opened Studio 415 for Microsoft, leading a team of Bay Area designers, engineers and data scientists in an innovation lab built to ideate and co-create new experiences with strategic customers including Gatorade and Sony. Working alongside colleagues from Microsoft Kinect, XBox Fitness, Cortana and Health Vault, Steven and team pioneered the idea of natural user interfaces - voice and gesture understanding – to  interact with intelligent digital assistants.

In 2014, Steven left Microsoft to start ASENSEI and lead the creation of the “Connected Coaching” category of intelligent sports and fitness technology powered by human movement recognition, that would one day democratize and scale access to world-class personal coaching.

WHO YOU WILL MEET

Who is in the room?

  • Founders & CEOs 
  • Chief Operating Officers
  • Chief Marketing Officers
  • Chief Commercial Officers
  • Heads of/Directors Digital
  • Heads of/Directors of Fitness
  • Heads of/ Directors Growth/ Strategic Partnerships

Organizations across the value chain

  • Gym Franchises & Chains 
  • Multi-unit Boutique Operators 
  • Owner Operated Boutique & Franchisees 
  • Digital/Omnichannel Fitness Companies (apps, streaming, content on-demand) 
  • Fitness Media & Content Production 
  • Consumer Fitness Hardware & Equipment 
  • Investors specializing in fitness and fit-tech 
  • Fitness Software, Apps & Platforms B2B Solutions 
  • Fitness Equipment and Hardware/ Supply chain 
  • Connected Fitness / Consumer Wearables & Devices 
  • Apparel Brands / Sports Retailers

What last year's attendees had to say...

The Agenda

We're excited to share that the 2020 agenda is now released! Download it by putting in your details on the right hand side and check out what we have in store for you this year!

FAB 2020 is offering you:

  • A series of 15+ executive insight sessions accessible ‘on-demand’ leading up to the event to digest in your own time and fit around your schedule
  • A ‘live’ virtual environment at the main event, where speakers and guests can engage in active discussion to ensure everyone gets their questions answered and build new connections

and so much more...

Join us in November - we can't wait to "see" you online!

DOWNLOAD 2020 AGENDA

Content Event Partner

Senior Event Partners

Event Partners

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PARTNER WITH US

Based on your objectives, we can create bespoke packages designed specifically for you. Opportunities predominantly lie in 3 main categories: Thought Leadership, Branding, and Networking.

CONTACT US TO FIND OUT MORE

Interested in a media partnership?
We'd love to hear from you and how we can support one another to connect with the industry. Contact [email protected]

Conference Packages

Sending Your Team? Group Discounts Available!

Applicable for Primary Market, Service Provider and Industry Rates Only. Not available for Academic or ‘Start-Up’ rates

Book a Team of 3+ - Save an Additional 10% Off
Book a Team of 5+ - Save an Additional 15% Off

If you would like to register a team of 3 or more, please email [email protected] for your discount coupon code before registering. PLEASE NOTE: Discounts cannot be combined with Early Bird Pricing or any other discount or offer. If you have any questions about your registration, please call us on +44 (0)20 3696 2920

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About Kisaco Research

Kisaco Research produces, designs and hosts B2B industry conferences, exhibitions and communities – focused on a specialized selection of topic areas.

Meet industry peers that will help build a career-changing network for life.

Learn from the mistakes of your peers as much as their successes—ambitious industry stalwarts who are happy to share not just what has made them successful so far but also their plans for future proofing their companies.

Note down the inspired insight that will form the foundation for future strategies and roadmaps, both at our events and through our online communities.

Invest both in your company growth and your own personal development by signing up to one of our events and get started.